Understanding Color
(Published on - 2/17/2016 7:02:12 PM)
I am part of Realty Executives because I believe in what it stands for: the highest producing, most professional Executives all under one brand that stands for quality and excellence!
The strength of a our brand within the marketplace is directly correlated to our level of brand awareness. Brand awareness is built through our marketplace having repeated exposure to our brand, but that exposure must be consistent across the multiple touchpoints for it to make an impression. To regain the strength of one united brand, we have evolved our logo design with a more fresh, modern look while keeping with our 50+ year legacy of excellence. Realty Executives has kept the #Red, #White and #Blue colors!
How consumers perceive certain colors in brands:
#Red: Enthusiasm, passion, vigor
#Blue: Trust, power, tranquility
Realty Executives Oceanside proudly displays our realestate yard signs in the traditional red, white and blue!
To read more and view a very cool infographic, click on link below.
How Color Influences Consumers
